Luiz Barberini

AI is revolutionizing pharmaceutical logistics, optimizing everything from demand forecasting and inventory management to real-time tracking and cold chain monitoring. This deep-dive panel combines case study insights, expert discussion, and interactive engagement to explore how AI-driven solutions are transforming supply chain efficiency, reducing costs, and enhancing patient outcomes. 

Each panelist will present three key slides illustrating real-world applications of AI in pharma logistics, followed by a dynamic discussion on challenges, successes, and lessons learned. The session will conclude with an interactive Q&A and audience breakout discussions to translate insights into actionable strategies. 

• Explore how AI is improving supply chain visibility, demand planning, and operational efficiency 
• Hear real-world case studies on AI-driven risk mitigation and decision-making in logistics 
• Discuss actionable strategies for integrating AI into existing pharmaceutical supply chains 

Start your day with a high-impact, interactive session designed to spark insight, collaboration, and forward thinking. This isn’t just a warm-up — it’s a deep dive into what’s working, what’s not, and where the industry is headed.

Through dynamic breakout discussions led by our esteemed supply chain thought leaders and our Advisory Board, you’ll:

·        Share best practices

·        Explore current benchmarks

·        Co-create actionable solutions

Each breakout will focus on timely, carefully curated topics essential to the future of pharma supply chain strategy. Get ready to exchange ideas, challenge assumptions, and walk away with tangible takeaways to elevate your roadmap:

 1.      Acceleration: Priya Durvasula, PhD, VP, Global Supply Chain, Quality Digital & Tech, GSK

2.      Sustainability: Luiz Barberini, Operations Manager - External Manufacturing LatAm, Bayer

3.      AI Cold Chain Initiatives: Lee Feltman, Global Logistics Team -Cold Chain Consultant, Elanco

4.      Mergers & Acquisitions and Quality Management Systems – Gisele Fahmi, Director, Digital Integration Quality Management Systems, Pfizer

5.      Security: Charles Forsaith, VP, HDA - Healthcare Distribution Alliance

6.      Digital Transformation: Kaushik Datta, former VP, North America Contract Manufacturing Operations, Haleon

As AI continues to revolutionize supply chain operations, it's easy to overlook the critical role of human relationships in driving successful collaboration. In this insightful keynote, Luiz Barberini shares how Bayer is balancing advanced AI integration with the human touch, ensuring supplier relationships remain strong, trust is preserved, and strategic partnerships thrive. Gain practical lessons on maintaining transparency, empathy, and effective communication in an increasingly automated ecosystem.

• Learn how to integrate AI into supply chain processes without compromising the integrity of supplier relationships
• Explore strategies Bayer uses to maintain transparency, trust, and collaboration with external partners in an AI-enhanced environment
• Understand the critical role of human communication and emotional intelligence in managing change and sustaining long-term partnerships